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Lookup NU author(s): Professor Carl May, Dr Tracy Finch
Understanding the processes by which practices become routinely embedded in everyday life is a longstanding concern of sociology and the other social sciences. It has important applied relevance in understanding and evaluating the implementation of material practices across a range of settings. This paper sets out a theory of normalization processes that proposes a working model of implementation, embedding and integration in conditions marked by complexity and emergence. The theory focuses on the work of embedding and of sustaining practices within interaction chains, and helps in understanding why some processes seem to lead to a practice becoming normalized while others do not
Author(s): May C, Finch T
Publication type: Article
Publication status: Published
Journal: Sociology
Year: 2009
Volume: 43
Issue: 3
Pages: 535-554
Date deposited: 07/10/2008
ISSN (print): 0038-0385
ISSN (electronic): 1469-8684
Publisher: Sage
URL: http://dx.doi.org/10.1177/0038038509103208
DOI: 10.1177/0038038509103208
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