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Lookup NU author(s): Dr Jane BrownORCiD, Dr Chrysostomos Apostolidis
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From Shakespeare’s Shylock to Tony Soprano in the popular TV series, moneylenders have been popular culture’s favourite villain figures. This study explores how representations of moneylenders (e.g. bankers, bailiffs, loan sharks) and their practices in media affect the perceptions and behaviour of consumers with varying levels of borrowing experience.
Author(s): Brown J, Apostolidis C, Farquhar JD
Publication type: Conference Proceedings (inc. Abstract)
Publication status: Published
Conference Name: Consumer Culture Theory Conference (CCTC 2024)
Year of Conference: 2024
Online publication date: 13/07/2024
Acceptance date: 13/07/2024
URL: https://www.cctc2024.com/