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Cyber consumer decision-making styles: a qualitative approach

Lookup NU author(s): Dr Kate SwainstonORCiD

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Publication metadata

Author(s): Low T, Zhu X, Swainston K, Taylor J

Publication type: Conference Proceedings (inc. Abstract)

Publication status: Published

Conference Name: 7th International Conference on Contemporary Marketing Issues

Year of Conference: 2019

Acceptance date: 04/02/2019

Publisher: International Hellenic University; Leeds University Business School


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