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Lookup NU author(s): Dr Shirley ColemanORCiD
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (CC BY-NC-ND).
There is a growing interest in data amongst small and medium enterprises (SMEs). This paper looks at ways in which SMEs can combine their internal company data with open data, such as official statistics, and thereby enhance their business opportunities. Case studies are given as illustrations of the statistical and data mining methods involved in such integrated data analytics. The paper considers the barriers that prevent more SMEs from benefiting in this field and appraises some of the initiatives that are aimed at helping to overcome them. The discussion emphasizes the importance of bringing people together from the business, IT and statistical worlds and suggests ways for statisticians to make a greater impact.
Author(s): Coleman S
Publication type: Article
Publication status: Published
Journal: Journal of Official Statistics
Year: 2016
Volume: 32
Issue: 4
Pages: 849-865
Online publication date: 23/11/2016
Acceptance date: 01/03/2016
Date deposited: 23/01/2017
ISSN (print): 0282-423X
ISSN (electronic): 2001-7367
Publisher: Statistics Sweden
URL: https://doi.org/10.1515/jos-2016-0044
DOI: 10.1515/jos-2016-0044
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